SC Yacht Group

For this project, I designed the logo for SC Yacht Group, an international consultancy company specializing in legal, tax, and bureaucratic services for large yachts. The challenge was to create a strong and authoritative visual identity that could clearly represent the group at an international level.

The logo design is based on visual consistency and brand continuity. It builds upon the existing identities of Samy Carlo and H2O Experience, brands that are part of the same group and whose logos I had previously designed. By maintaining the same typography, color palette, and structural elements, the new logo reinforces the connection between the brands while establishing SC Yacht Group as a cohesive umbrella identity.

Role

Art Director
Graphic Designer

Year

2025

For this project, I designed the logo for SC Yacht Group, an international consultancy company specializing in legal, tax, and bureaucratic services for large yachts. The challenge was to create a strong and authoritative visual identity that could clearly represent the group at an international level.

The logo design is based on visual consistency and brand continuity. It builds upon the existing identities of Samy Carlo and H2O Experience, brands that are part of the same group and whose logos I had previously designed. By maintaining the same typography, color palette, and structural elements, the new logo reinforces the connection between the brands while establishing SC Yacht Group as a cohesive umbrella identity.

Role

Art Director
Graphic Designer

Year

2025

SC Yacht Group logo